The Power of Push Notifications

Push notifications enable you to keep in touch with your audience in a non-intrusive way by offering timely messages and relevant and useful information, like special offers and rewards descriptions. They also provide an excellent way of getting users to engage in new features and promotions.

Send real-time updates and reminders that get your audience to regularly engage with your brand.

Many mobile apps have a lot of potential active users who have downloaded the app but don’t use it. Push notifications are an effective means to turn inactive users into active users. Sending high-value, short and sharp push notifications can increase app retention rates by 3 to 10 times. Through notification messages, you can excite your users with thoughtful reminders, personalised offers, and breaking news. Norbit’s segmenting capability allows your targeted notifications to show direct personal value and improve your customer relationship without oversaturating your whole audience with comms.

Get valuable insights into user behaviour including interaction times and click-through rates to see which messages are more likely to be opened and which content sparks more users’ interests. Based on user behaviour data, you can launch campaigns that connect better with users. Don’t waste any time guessing your comms.

Can your marketing plan use a revamp? Can push notifications drive your strategy? Talk to us today.

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